LYDIA MORGAN
Creative Lead & Strategist
I’m a creative leader with experience as a creative director, marketing director, producer, videographer, photographer, designer, editor and writer.
Known for:
Multidimensional strategies
Powerful storytelling
Illegible handwriting, despite writing everything on yellow legal pads
Collaborative leadership
My leather bound coffee mug
A jolly and courageous optimism
Skills:
Brand storytelling
Creative direction
Project management
Strategic and proactive problem solving
Adobe Creative Suite
Videography, photography, design, editing, and writing
PROFESSIONAL EXPERIENCE:
Truist Bank
Content Director: 2022-Present
Lead the creative planning and production of brand strategies for marketing and corporate communications with the Truist in-house agency
Creative Direction: lead cross-functional teams to develop campaigns to meet enterprise goals, taking projects from creative strategy through post-production, then analyzing data to continually improve and inspire innovation
Won the Truist Above & Beyond award in 2024
Project management: lead project management through clear (and swift) communication with clients, building trust and strong relationships with all my partners
Visual Storytelling: design and create new brand assets for the enterprise, including videos, graphics, animations, and photography
Won 2 Telly Awards in 2025 for Directing
Impact: lead top-preforming projects, often exceeding the goals from the brief, increasing engagement, and creating loyal clients and bringing in new business
Silent Images: A nonprofit storytelling agency
Creative Director: 2012-2021
Led the creative team and mentored teammates so we could strive towards excellence and innovation together
Creative Lead: consulted nonprofits on storytelling, brand development, and marketing, while leading my creative team to achieve/exceed the nonprofit's goal
Visual Storytelling: developed multiple documentary series that are still used by organizations globally and produced hundreds of video and photo content for nonprofits worldwide
Globetrotting: worked in 27 countries and throughout the U.S. for hundreds of different nonprofit
Impact: helped raise millions of dollars for nonprofits, increased their engagement, helped expand their mission's reach, and thankfu
Covenant Day School
Marketing Director: 2021-2022
Led innovative internal and external marketing and communication strategies to increase brand awareness, build community, and fundraise for the school
Brand Development: modernized visual brand and refocused the marketing strategy, leading to increased internal and external engagement
Hands-On Creative Production: created record-breaking digital, social, and print campaigns for fundraising and external engagement, including video, photography, graphic design, animation, and copywriting
Lead Collaborator: led the marketing team, deepened relationships with all departments, and broke down department silos for greater collaboration
Impact: increased internal and external engagement by more than 30% and raised hundreds of thousands of dollars, including over $200,000 in one day
Freelance
Brand development: 2015-present
Partnered with brand leaders to develop and produce varying projects from design to photography and videography to copywriting
Managed all aspects of project timeline, ensuring all deadlines are met
Communicated clearly and promptly with clients
EDUCATION:
BA in Journalism and Political Science from University of North Carolina at Chapel Hill
“Lydia’s commitment, creativity, and analytical acumen have made a significant impression on me.”
- Lisa Savage, ex Group Creative Director, TBWA\Chiat\Day
GUESS MY FUN FACTS
😏
GUESS MY FUN FACTS 😏
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By being the friend who is down for anything…. Sophomore year my suite mate came to my dorm room saying there was a summer hang gliding instructor bootcamp in the Outer Banks, NC. If you survive, you get a job.
One of the greatest jobs I’ve ever had.
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I can make grown men cry in interviews. In a good way!
I’ve interviewed hundreds of people in my career. Whether I’m filming for a documentary or while researching a client, I love to get to the heart of what makes someone passionate about their work. Honestly, I think a lot of men in particular have not been asked to dig deep into why they do what they do. Once they have the space to express their hearts, then these sweet tears of care come out, and it’s so beautiful!
They inevitably joke about hating it, but their smirks tell me they love it.
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One night in Peru I was almost kidnapped and stabbed while making a documentary about child sex trafficking.
Yes, it’s the most insane story. No, I still have not told my mom.
Contact me if you want the full story: lkwalker712@gmail.com
Stay curious, y’all!
